The answer to “what makes you unique” serves as the foundation for all of your marketing.

Without the answer, you blend in with everyone else and may find yourself struggling to attract your ideal customers. When we’re not clear about what makes us unique, it’s not possible to get the message “right” and marketing feels really hard.

But when you have a clear message about who you are, and what you provide that no one else can… that’s when the magic starts to happen! It’s when you stand in your own light and it’s how your ideal customers find you.

To get clear about your unique gifts, ask:

What am I passionate about?

What problems do I solve for others? 

How can I use my unique talents to add value to my Self and those I serve?  

What benefits or results can my customers expect from me?

Once you know your  unique message… communicate it in everything you do.

It’s your “personal  business mantra!” Share it in your tag line, on your business cards, in your voice mail greetings, in print ads, on your web site, in your email signature line, and someone asks :what do you do?”

 When you get  really clear about who you are and what you do like no other …  when you stand in your  unique light and let it shine brightly …that’s when more ideal customers, money and joy flow
 to you with ease and abundance. 

Enjoy Your Unique and Incredible Journey!

Copyright (C) Laura Cardone 2007. This is the Daily Discovery Series edition. All rights reserved.
You are free to use this material as long as you provide complete attribution and a live web site link to this site. The attribution should read ” By Laura Cardone. Please visit  www.profitswithpurpose.com for more help creating a rich and rewarding life and business.”
Let me know when and where the material will appear. Many thanks!