If you’ve been a subscribe for a while, you know that 24KT Marketing is:

Guided by What Makes You Unique – This allows you to stand in your own light, be authentic and stand out in a crowd!
On Target with your Ideal Customers- You attract the customers who are the best fit for you and your business.
Lined Up with the Best Route Possible – Leverage high impact principles to maximize your ROI.
Draws on Your Unique Gifts, Talents & Resources!- Build the right awareness faster!

If you’re not getting the sales results you’d like, or if you’re not attracting your ideal customers to you, review the 7 basics.

1. Are you using your ideal customer list to craft your messages, so you connect with the right people in a meaningful way?

2. Are you using taglines, special offers, or building awareness about new services in your email signatures?

3. Do you use your voicemail greeting to tell your ideal customers how you can help them solve a problem like only you can?

4 Are you using the 3 Foot Rule to tell people what you’re really excited about, when you’re asked what’s new… or what do you do?

5. Do you take  business cards, product samples or marketing material with you throughout your day? I leave a supply in my car, so they’re always handy.

6.  Repeat, Repeat, Repeat. Don’t worry, this doesn’t mean you have to be obnoxious. Most people need to be reminded, because we’re all busy. Tell others who may benefit from the information, how you can help them solve a problem or fulfill a need. The timing may not always be right the first time, and most people need to see something a few times before they really connect with it. 

7. Look before you leap. Before choosing a strategy, be certain it follows the 24kt marketing formula!

 Dream, Do AND Receive!

Copyright (C) Laura Cardone 2007 This is the Daily Discovery Series edition. All rights reserved. You are free to use this material as long as you provide complete attribution and a live website link to this site. The attribution should read ” By Laura Cardone. Please visit  www.profitswithpurpose.com for more help creating a rich and rewarding life and business.”  Please let me know when and where the material will appear. Many thanks!